Supermodel Arizona Muse To be The New Face of Italian Jewelry Designer Collection

• Updated On Mar 25, 2020

Roberto Coin, the Italian jewelry designer, is all set to launch his latest jewelry collection for the season featuring supermodel Arizona Muse. The latest campaign, the photo-shoot of which is already completed, will feature the newest collections from Coin’s Tanaquilla, Black Jade, Pois Moi, New Barocco, and Cento collections.  

Roberto Coin, the chairman and designer of the eponymous company spoke about the concept of the latest collection. He said that the new jewelry collection was based on nature, art and beauty. Rich and luxurious gardens have been used as backgrounds for the campaign to enhance the visual effect and also to highlight the sophistication of the current collection, he said. He also mentioned that Arizona Muse added to the beauty of the landscape and the collection, making the picture complete. Coin also said that Muse was the ideal ambassador for the brand and since she is internationally a recognizable face, it will only strengthen the company’s global footprint.

Arizona Muse hasn’t been in the fashion industry for long, yet she has made quite a name for herself. Today she is regarded as one of the most sought-after models in the world and has already graced the cover of top fashion magazines such as the Vogue editions of several countries including France, Italy, Britain, China, Australia, Spain, Greece, Korea, Mexico, Portugal, Russia, Turkey and Ukraine.  

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